We are an independent, family-led agency that combines national reach with a boutique-level commitment to service. Our mission is simple: to help business owners protect their people, their legacy, and their bottom line with clarity and care.
Request a Consultation.png)
.png)
.png)
.png)
.png)
In an industry known for red tape and one-size-fits-all solutions, FD National was built to be different.
We serve as a true partner to business owners, providing unbiased advice, powerful technology, and dedicated human support needed to build a thriving workforce. We believe that when benefits and HR are managed effectively, businesses are empowered to focus on what they do best: growth.
Our leadership team brings together decades of in-the-trenches experience from across the HR and benefits landscape.
With over 30 years of industry experience, Jorge founded FD National with a commitment to putting people before premiums. His client-first ethics and strategic insight have earned him consistent Top-of-the-Table accolades and, more importantly, the long-standing trust of the businesses he serves.
With a background in education, Jessica excels at making complex topics understandable. She drives the firm's internal operations and spearheads our employee education initiatives, ensuring our promise of clarity is delivered at every touchpoint.
Drawing from two decades in corporate HR, David brings an invaluable client-side perspective to our team. He helps employers design competitive benefits strategies that not only attract and retain top talent but are also practical to implement and manage.
As a Benefits Consultant at FD National, Tony Sigler leverages his unique past as an entrepreneur and corporate finance director. This firsthand experience allows him to understand client challenges and guide them to benefits solutions that help their organizations thrive.
A foundational pillar of FD National's growth, Krystal has been with the firm for over 20 years. She was instrumental in scaling the agency and developing the service teams and operational foundation that allow us to deliver our signature boutique-level care.
As Director of New Business, Mercy ensures a smooth onboarding for every client. She rose from an entry level role, driven by her passion for helping people. Her empathy and focus on lasting relationships are central to the exceptional experience she provides.
Our approach is built on three core values that inform every recommendation we make and every relationship we build.
Your business isn't off-the-shelf, and your benefits shouldn't be either. We leverage our independence and market knowledge to design custom plans tailored to your specific goals and budget.
Your people are your greatest asset. We treat them as our priority, providing dedicated human support to ensure they feel valued and understood, whether they're navigating a claim or enrolling for the first time.
Running a business is complicated enough. We handle the hard parts from compliance and carrier negotiations to employee education, turning complexity into clarity so you can focus on your strategic objectives.
FD National was founded in 1994 on a radical principle: putting the client's needs first. After years of experience in a system that limited choice, our founder, Jorge Valdes, established an independent agency to offer unbiased advice and a broader range of solutions.
This commitment to client-centric service attracted a team of like-minded experts who were instrumental in scaling the firm's capabilities. From a two-person shop, the agency grew into a 30-person team of specialists, developing the operational foundation and boutique service model that allows us to serve hundreds of companies today. While we have scaled our technology and national reach, our core purpose remains unchanged: to be a true partner to the businesses we serve.
.png)
We combine the market leverage and buying power of a national agency with the empathy and dedicated attention of a family-owned firm. For you, that means smarter plans, faster answers, and real advocates who care as much as you do.
We don’t just sell benefit programs. We build partnerships.
Let’s discuss how our team and technology can give you back hours each week while keeping your people protected.
Request a Consultation
